Diary-2 27/09/12

Today I am thinking about how I can develop my research into the target audience for my music video. I feel that the audience is the most important element when creating a media product as they are the ones spending their hard earned money on it. In this case, with music, the audience can be very specific. I am going to create a questionaire, asking lots of different people within my target audience, what they like, who they like, where they go in their spare time and so on. I will also record their responses on camera so I can refer back to it whenever I need to. I feel this will give me more of an insight on how to effectively encode my music video in a way that will be successful with the target audience.